Corporate / Brand Identity
Your corporate identity and your brands are valuable corporate assets and essential marketing tools for success in today's global marketplace. If properly designed and managed, your corporate identity and your brand identity evoke strong feelings of affinity to your company and your products.
We specialize in designing forward-thinking corporate and brand identity systems that embody the collective attributes, implied promises and expectations that employees, customers, investors, partners and other key audiences associate with our clients' product and service offerings.
Our services range from corporate nomenclature to logo design, signage, point-of-purchase materials, even interior design (which we perform in association with an architectural firm). We apply a strong methodology that results in a consistent, unified, powerful and memorable visual image for your company and its brands.
What We Do For You
- Identity Planning Sessions. Prior to working on your corporate and brand identity, we conduct a short workshop with you to determine the key messaging that your corporate and brand identity need to convey to your target audiences.
- Logo Design. We define your logo, corporate colors and supporting design elements such that they communicate the vision, mission and function of your company, its products, and its services. We anticipate all possible uses of your logo and make sure they will work well for you in all possible scenarios.
- Corporate Identity Manual and Guidelines. Proper and consistent use of your logos and other identity elements is essential to branding success We develop corporate identity manuals and guidelines that ensure your identity is effectively and consistently applied in all forms of visual communication. We provide downloadable logo files, guidance on corporate typography and colors, detailed usage guidelines, examples of incorrect usage, brochure standards/templates, as well as video and multimedia standards.
- Business Card Design. Strong business card design commands attention. We design business cards that communicate your confidence, energy, and company positioning. We take you through the entire process, everything from design concept to printer and paper selection
- Letterhead/Stationery Design. We design letterhead, envelopes and business stationery that instantly convey the vision and power of your organization.
- Folders. We design functional yet eye-pleasing folders that can be used for sales materials, media kits and other business purposes.
- Signs and Banners. Need a sign for your building or a banner to promote a specific marketing initiative? Our talented designers can help you get what you need.
- Show and Exhibit Booths. If you're making a substantial investment in a trade show, let us help you to maximize your ability to attract people to your booth, impress them with your organizational strength, and quickly inform them of what you are all about.