When your brand can own the narrative.
We created an online hub of original, interactive content that connected Newark element14 with a wider audience of engineers and makers.
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Walker Sands Digital is a top Chicago SEO consulting firm that offers a variety of search engine optimization services to help businesses capitalize on the booming search market and the traffic it drives. SEO is one of the trickier facets of digital marketing, and every business is fighting for a top spot in search engine results. Successful SEO is about striking the right balance between high quality content, thoughtful planning and a solid grasp on how search engines function.
Our team is ready to help you through all phases of an SEO campaign, from keyword research and competitive analysis to SEO repairs, reiterations and monitoring.
Well-executed SEO impacts your bottom line by paving the way to new customer bases and revenue streams. Here are a few examples of the benefits and power SEO can bring to your business:
PlaneTechs is a leading provider of aviation industry staffing solutions in both the public and private sectors.
PlaneTechs engaged Walker Sands in 2006 for support with a website redesign. Throughout the redesign process, it became clear that PlaneTechs hadn’t been leveraging its digital content resources to their fullest potential, which was stifling the firm’s organic search traffic and online conversion rate.
Walker Sands Digital optimized new portions of PlaneTechs’ website for search engines and kicked off an ongoing SEO campaign to monitor the site’s analytics and provide regular updates. From 2008 until 2013, Walker Sands’ SEO efforts increased PlaneTechs’ non-branded organic search traffic by more than 400 percent, along with a dramatic jump in online conversions.
OHL is one of the world’s largest third-party logistics firms, providing global supply chain management solutions such as warehousing, transportation and freight forwarding.
Walker Sands was approached by OHL in 2011 to diagnose a number of website problems stemming from the 3PL’s recent acquisitions and integration of disparate technologies. OHL’s website included over 3000 pages, most of which were not search engine optimized, along with many missing or duplicate descriptions. At the time, 90% of the firm’s search traffic stemmed from branded search.
After cleaning up OHL’s information architecture and on-page factors (such as links and metadata), monthly traffic to the site increased 55%, from 11,000 to 18,000 visitors per month. Non-branded search traffic grew as well, moving up 160% year over year since the SEO program began.
SEO is major undertaking for any business, but one that can drive continuous results. If you’re considering an SEO program to complement your company’s existing digital marketing efforts, it may be time to start looking for outside support. Partnering with an SEO firm gives you access to digital marketing expertise and technology you may not have in-house.
Walker Sands Digital is a Chicago SEO consulting firm that helps clients realize their full digital potential through systematic planning and proven optimization strategies. We understand that every business has different needs; our team of Chicago SEO experts has the knowledge and resources to develop a program that aligns with your individual business goals. Interested in learning more? Give us a call today at (312) 267-0066.