When your brand can own the narrative.
We created an online hub of original, interactive content that connected Newark element14 with a wider audience of engineers and makers.
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Paid digital marketing strategies allow your brand to quickly and easily get in front of the audiences that matter to your business. Although these channels charge for access, they do so because they offer value and strong ROI. Paid efforts can help your campaigns achieve different goals, such as:
Your program’s success depends on the right mix of distribution networks and tactics – and a team that can conceive, manage and optimize the execution of each campaign.
Walker Sands focuses on four different paid digital marketing channels, each with their own advantages:
In larger integrated campaigns, paid efforts allow your brand to get in front of your audience while SEO efforts gradually improve your website’s organic search performance. Paid digital marketing strategies give you a head start, and they can also be a multiplier and amplifier of existing efforts. At a relatively small cost, paid digital marketing can maximize returns on your overall digital marketing investments, making it a key component of our digital lead generation offering.